BBA. Great Authors like Prasad has done research on the subject and brought you this book of Fundamentals Of Business Analytics--2 Ed. The book caters to the students of their education; the book is published by Wiley Publications containing 428 Pages and is an English 2018 Edition. The ISBN Code of the Book is 9788126563791 and its availability is In Stock with a Discount price of RS. 699.
The book promises to be a single source of introductory knowledge on business intelligence which can be taught in one semester. It will provide a good start for first time learners typically from the engineering and management discipline. Business Intelligence subject cannot be studied in isolation. The book provides a holistic coverage beginning with an enterprise context, developing deeper understanding through the use of tools, touching a few domains where BI is embraced and discussing the problems that BI can help solve. It covers the complete life cycle of BI/Analytics project: Covering operational / transactional data sources, data transformation, data mart / warehouse design-build, analytical reporting and dashboards.